Functional Skills

Product Strategy
Customer Experience
Customer Segmentation
Operational Efficiency
Voice of the Customer

Certifications

Six Sigma Green Belt

Sector Experience

Retail
Travel & Hospitality
Media & Entertainment
26
years

Years of Experience

4/21

Member Since


Fortune 500

Experience

 
Self-Employed Product Management / Strategy
Product & Experience Consultant for Consumer-Centric Operations & Technologies
10/2019 - Present
Collaborate with emerging IT firms to identify and effectively address guest communications, service recovery and operational task management opportunities in Hospitality, Entertainment, Retail and Residential industries.

Provide guidance on product features, user interface (UI) and user experience (UX) in the creation and refinement of digital and app-based tools.

Work closely with market planning and brand and business development activities in Hospitality, Technology and Beverage.

Omni Hotels & Resorts Customer Service
VP, Operations & Guest Experience
01/2019 - 09/2019
Led brand programming and service operations for F&B, Rooms and Engineering disciplines for 55-unit, $1.4B luxury hotel company.

Owned CX platform analytics and insights, rolling out NPS measurement and philosophy. Launched alignment of brand standards with brand identity.

Worked with operational efficiency consultants to balance and measure $50M productivity and revenue initiatives against guest experience, brand positioning, and associate impact onsite.

Drive Shack, Inc. Start-Up
SVP, Operations & Guest Experience
06/2016 - 01/2019
Led operations and guest experience development and programming for Drive Shack, a 60K+ sq ft, $30M+, tech-forward “golf entertainment” start-up.

Oversaw pre-opening and operations of first venue and budget and business planning for three additional prototypes under construction.

Collaborated at every stage of prototype design and construction planning, F&B concept and development, procurement, foodservice design, proprietary IT systems development, marketing and PR.

Starwood Hotels & Resorts Operations
Sr. Director, Global Guest Experience & Operations
10/2003 - 06/2016
Led global team on all aspects of development and execution of guest experience initiatives (including F&B, brand standards, sustainability, guest technology and innovation, design and supply chain liaison) for lifestyle brands.

Owned guest innovation with branded Concept Room experiences, identifying and partnering with emerging consumer technologies to test and incubate, pushing viable concepts to pilot and execution in appropriate brand.

Aramark Marketing
Director of Marketing, Contract Services (Global and NA)
10/2003 - 11/2007
Led field marketing operation for regional teams in B&I segment. Developed and launched industry-leading consumer research and master planning tool to match employee lifestyle to F&B and retail at work sites.

Developed and launched retail marketing platform and field training for Global Best Practice group in Spain and Chile.

Royal Olympia Cruises Corporate Strategy & Development
Marketing Strategy MBA Intern and Consultant
06/2002 - 07/2003
Create dual-branding strategy, based on company history, passenger data, distribution partners and trends, to position fleet brands to maximize revenue and loyalty.

Melrose Hotel Operations
Catering Sales Manager; Director of Bars & Restaurants
01/2000 - 07/2001
Led corporate and social catering sales for historic luxury hotel., creating menus and event programming to drive profitable sales and guest loyalty.

Managed high-volume lounge, in-room dining and 4-star restaurant. Collaborated with Culinary to create compelling and innovative menus.

Four Seasons Hotels & Resorts Operations
Room Service & Private Bar Manager and Department Head
06/1997 - 01/2000
Operated 24-hour in-room dining program at 357-room and villa luxury golf resort.

Project management on execution of all F&B programming for PGA tour events.