Built and implemented marketing strategy for film incubator, which included launching new campaigns, social media strategy and newsletters.

Developed growth and launch strategies for the company’s over-the-top (OTT) services, such as Tribeca Shortlist and Pantaya, the largest Spanish-language streaming service in the United States. Evaluated 1,000+ current and in development primetime TV shows in order to identify show and network trends and provide creative recommendations to the chairman of Lionsgate TV.

Managed press reports, financial statements and data entry for all theatrical distribution for the Orchard's slate of films.

Led a team focused on analysis of business model for start-up in preparation for new funding round.

Analyzed current podcast users for company and provide a thorough breakdown of the potential new users to grow reach of media company. Provided recommendations on how to capture larger share of market.

Founding member of the News Lab, a new initiative to empower journalists and entrepreneurs with Google technology in order to support quality journalism and digital storytelling. In this role, I developed the brand identity for the new team. Produced the “YouTube Interview with President Obama” which was the President’s first media interview after the 2015 State of the Union address. Negotiated three business development partnerships for the re-launch of Google Trends with media organizations.

Formed the Lifestyle Partnerships team that built 100+ online communities, which enabled 2M+ users to explore interests in fitness, food and fashion through major content partnerships on Google+ and YouTube with brands, media and public figures, such as Fox, NBC, Sony Pictures, ESPN and The New York Times. Supervised 14 employees, which included the following responsibilities: hiring, setting strategic vision for the team, and providing developmental feedback.

Accelerated 40+ co-marketing partnerships to help small businesses grow through online advertising, which resulted in 30% YoY growth with 75,000 new small business advertisers and $42.5M in advertising revenue for Google in 2011.