- Structure, negotiate, and execute key partnerships to grow digital audience and monetization
- Conduct competitive research and analyses to identify, evaluate, and implement
strategies to grow engagement & revenue across emerging platforms, e.g. OTT & podcasts

• Launched Make It, CNBC.com’s largest and fastest-growing section (+110% YoY) focused on millennials, by defining the editorial vision, securing the CEO’s buy-in, defining product requirements, and managing 20 cross-functional work streams
• Grew CNBC Pro subscribers +130% and subscription revenue 50% within one year by influencing key executives to re-launch Pro with enhanced content and product features

• Oversaw strategic planning for Bloomberg.com and Businessweek.com, collaborating across teams (e.g. Product, R&D, Marketing, Business Development, Finance, Editorial, Sales) to gain alignment and execute on key business objectives
• Developed digital video strategy which grew streams 2x and ad revenue 3.5x in one year
• Influenced key executive decisions by presenting KPIs, data-driven insights, and recommendations at weekly stakeholder meetings

• Drove multimedia ad revenue growth by providing strategic guidance to 400-person global sales team and negotiating custom contracts for large advertisers with $3 million+ ad spend
• Managed pricing strategy for launch sponsorships of The Greater New York Section and Bay Area Edition, achieving over 150% and 100%, respectively, of revenue goals

• Saved over $50 million in annual recurring revenue by developing a business case that convinced executives to keep WSJ.com’s subscription model in place
• Analyzed market and user needs and collaborated with Editorial on content strategy to launch FINS.com, a financial careers site that Dice Holdings subsequently acquired

• Achieved highest rating of “Exceeds Expectations” and Applause Award for exemplary performance
• 7-Hospital Health Care System: Redesigned insurance payment processes, delivering $42 million in 3-year savings
• Fortune 100 Construction Equipment Company: Conducted screening process to source new suppliers for $120 million+ of equipment parts. Recommended a solution which drove savings of 40%