Functional Skills
Business Unit Strategy
Change Management / Org Design
Product Strategy
Business Planning
Go-to-market Strategy
Sector Experience
Telecom
Manufacturing
Financial Services
Technology
Consumer Goods
Languages
English
21
years
Years of Experience
1/18
Member Since
Big 4 Accounting
Fortune 500
Top Consulting Firms
Experience
Bridge Partners Consulting
Management Consulting
Sr. Manager, Marketing Strategy
Senior strategist leading strategy projects for global marketing efforts.
Projects included:
Research, planning and launching new Microsoft B2E Campaign for MS Compliance team for all North American sales, marketing, and education BUs.
Research, CX experiential mapping and analysis, and execution plan for Microsoft Windows SMB commercial CX.
Projects included:
Research, planning and launching new Microsoft B2E Campaign for MS Compliance team for all North American sales, marketing, and education BUs.
Research, CX experiential mapping and analysis, and execution plan for Microsoft Windows SMB commercial CX.
GSD Consulting, DBA Monkey Bucket Studios
Corporate Strategy & Development
Founder
Founded small creative and marketing agency to support the early stage start-up community with branding and go-to-market marketing and organizational strategy.
BuzzBee Company (Marketing Agency)
Corporate Strategy & Development
Executive Director, Strategy & Creative
Managed creative, marketing strategy, research and content teams supporting a variety of client needs while contributing to agency development.
Worked with global client partners and technology providers for seamless global and localized go-to-market strategy and execution. Clients include Amazon, Intel, McAfee, F5, Microsoft, Concur, and more.
Worked with global client partners and technology providers for seamless global and localized go-to-market strategy and execution. Clients include Amazon, Intel, McAfee, F5, Microsoft, Concur, and more.
PureHome.com (eCommerce for luxury goods)
Marketing
Director of Marketing (Consultant)
Launched Purehome.com, an ecommerce platform with 25,000 products across 500 brands to the global market. Provided organizational and marketing strategy including branding, content strategy, affiliation program, public relations, and marketing operations functions. Lead new product development working with product manager and developers. Developed and executed on ABM B2C marketing plan practices using ecommerce friendly KPIs and technologies.
Deloitte
Marketing
VP, Marketing
Redefined brand identity, developed and executed marketing strategy and launched Blab (Blabpredicts.com) to the public. Executed global go-to-market strategy and product launch. Negotiated top influencer endorsements and journalist coverage from TechCrunch, gigaom, GeekWire and others (www.blabpredicts.com/news) generating high volumes of inbound sales leads. Developed and managed international strategic channel relationships. Managed social media team and client services team.
Xerox Corporation
Marketing
Solutions Marketing Manager, NA Channels
Created greenfield marketing role for launching software products into Xerox's A4 market. Conducted research, selected and product-managed software products that would meet the needs of the channel and the channel's customers.
IBM
Sales
Solutions Sales Manager, PNW
Responsible for all multi-OS server sales in Oregon, Washington, and Alaska. Territory management responsibilities included regional marketing strategy, territory assignments, and team management of sales executives. Oversaw and achieved $35M+ in quota.
Convergent Communications
Other
Solutions Sales Manager
Territory manager responsible for B2B sales for ecommerce, remote NOC and telecom infrastructure services. Achieved President's Club winner status in all annual quotas. Awarded Salesperson of the year, 1999.