Functional Skills

Business Unit Strategy
Product Strategy
Go-to-market Strategy
Product Launch
Marketing Strategy

Certifications

MCMMobile Certified Marketer

Sector Experience

Telecom
Financial Services
Business Services
Technology
Consumer Goods

Languages

English
Spanish
18
years

Years of Experience

12/19

Member Since


Case Study
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Case Studies

corporateStrategyDevelopment
Private Equity - Retail and Hospitality Credit and Loyalty Products
Financial Services Product Strategy Market Research Market Mapping
corporateStrategyDevelopment
Head of Product - NFT Marketplace
Technology Strategy Development Product Strategy

Fortune 500

Experience

 
Innovate Grow Scale Management Consulting
Managing Director
01/2017 - Present
Consulted in product, strategy, marketing, and partner management for large enterprises. Led teams of 100+ across product, partnerships, engineering, design, and marketing from conception to implementation and success. Partnered directly with CEO, COO, Founder, Head of Business Development and executives with thought leadership to make strategic business decisions and lasting impact. Partners in solutions included: PayPal, Stripe, Google, TikTok.

Gilded Start-Up
Head of Product Management
10/2021 - 02/2022
Developed new wealthtech products from MVP solutions to scaling with strategic direction and market position. Led teams from planning to production including new design, development and testing frameworks through agile capabilities.
• Improved engineering team performance for product-driven requirements; re-aligned operational schedule and style to agile and presented research and lifecycle recommendations to executive leadership. Closed first contract for scaling.
• Recruited and retained high performing team members and staff with coaching and professional development goals.

Twitter Product Management / Strategy
Product Strategy and Operations (contract)
07/2019 - 01/2020
Drive strategic efforts influencing operational agility with business leaders focused on business growth and product adoption.
Global Markets, New Product Development, Business Operations, Market Research, Product Launches, Team Coaching
• Lead initiatives focused on new market expansion from strategy and budget planning to hiring, scaling and future success.
• Champion new methodologies in product, engineering, apps and marketing teams including roadmaps, metrics and reporting.

Facebook Product Management / Strategy
Payments and Commerce - New Products (contract)
06/2018 - 03/2019
Developed services with maximum value for clients and consumers, managing from ideation and negotiation to execution and results.
Strategic Partnership, Product Development, Growth Marketing, User Experience, Cross-Functional Leadership, High Growth
• Drove consumer awareness, usage (from utility to habit) & retention for over 100% growth and engagement in payments.
• Cross-functional lead across research, design, development, marketing for offerings in Marketplace, Messenger and Instagram.

Wells Fargo Product Management / Strategy
Digital Customer Experience (contract)
11/2017 - 06/2018
Developed strategic direction and business plans for digital customer experiences focused on consumer and small business channels, utilizing insights from analytical research and market data to transform the business and improve user experience.
Relationship Management, Digital Offerings, Enterprise Solutions, Partners, Strategic Thinker, Frameworks, Execution

Visa Product Management / Strategy
Senior Director
06/2014 - 01/2017
Directed open innovation programs with business impact via start-up initiatives. Promoted from Director of Product Management -Consumer Credit. Developed with distributed teams across US, Europe, Latin America, Asia Pacific and Middle East regions.
Corporate Development, Startup Innovation, Build Relationships, Multinational Teams, Global Ecosystems and Partnerships

CGM Squared Management Consulting
Chief Growth Officer
01/2012 - 06/2014
Delivered executive global business solutions to enable revenue growth. Identified new channel engagements and efficiencies.

New Business Development, Award-Winning, Strategic Plans, Entrepreneurial, Mobile Ads, M&A, Venture Capital

Developed and cultivated global business solutions to enable revenue growth. Recruited and coached teams.

SEVEN Networks Marketing
Senior Manager
04/2010 - 07/2011
Differentiation via most profitable year ($70M revenue). Won Breakthrough Technology award at GSMA Mobile World Congress. Defined and executed product marketing, partner marketing, and channel marketing across ecosystems. Investors included Greylock and Ignition. Led team of direct reports.

International Channel Relationships, Event Management, Business Communication, Sales Support, Strategic Partnerships, Beta Programs, Market Segmentation, Talent Management

Motorola- Good Technology (now RIM) Product Management / Strategy
Senior Product Manager
10/2007 - 06/2009
Led product development and monetization across business channels. Defined pricing via SaaS business models, value propositions, and business partner roadmaps. Created new monetization strategies via licensing of the platform. Integration of acquired business. Established global pricing, billing, and legal policies in both the acquisition and divestiture phases of the company. (Motorola and Good) NYSE: BB

Motorola Mobile Devices Sales
Business Development Manager
10/2005 - 10/2007
Established proactive strategies to expand value added services. Managed teams across design, policy and logistics. Promoted twice in two consecutive years. The business unit was acquired by Google and Lenovo.

Global Impact, Ecosystem Partnerships, Relationships, Outreach, OEMs, Best Practices, Testing, Logistics, Economics, Growth, Proposals, International Expansion, Driven, Corporate Innovation, Collaboration, Commitment, Achieving Results, NYSE: MSI, NASDAQ: GOOGL