- Advisor to multiple start-ups and companies on eCommerce and Consumer Goods (Strategy, Product Development, Marketing, Operations, Amazon)
- Advisor for Boomerang Commerce (Series B Silicon Valley start-up) on industry, product functionality and go-to-market
- Guest lecturer at Nova School of Business of Economics's Executive Education program on "Impact of Digital Transformation"

- eCommerce sales and account lead for PepsiCo's beverage portfolio with Amazon.com, Amazon Fresh, Amazon Prime Now and AmazonGo
- Multi-million dollar annual sales and operating plan responsibility, with multifunctional coordination of Marketing, Supply Chain, Finance and Org
- Consecutive yearly execution of 100%+ growth and market share gains
- Marketing investment, strategy and spend responsibility with Amazon Media Group (AMG) and Amazon Web Services (AMS)

- Strategic planning, annual operational planning
- Sales strategy leadership selling-in to Large Format (Grocery, Walmart, Club) and Foodservice channels, resulting in two years of >+1.5 points of yearly share gains
- Cross-functional experience leading innovation development with Marketing and Finance
- Category management and assortment analysis

- Full outright acquisitions, minority investments, divestitures and joint-ventures in the beverage and food categories
- Business case development and strategic planning for M&A ventures
- Financial modeling and valuation, with extensive experience in operational modeling and discounted cash-flow analysis
- Coordination of due diligence team, including lawyers, investment bankers and auditors
- Covered transactions in South America, North America and Europe

- Complex business analysis and problem solving on client top strategic issues, with impact on top-line, bottom-line and shareholder value
- Organizational and customer alignment through steering committee process
- Covered wide range of industries including Telecommunications, Airlines and Financial Services