Functional Skills

Market Research
Primary Research
Survey Work
Brand Strategy
Business Communication
Communications
Market Intelligence
Marketing Strategy
Product Marketing
Qualitative Research
Strategy Development
Strategic Planning
Voice of the Customer
Value Propositions Development

Software Skills

Less

Sector Experience

Healthcare
Social & Public Sector
Technology
Consumer Goods
Life Sciences & Pharma

Languages

English
2
hours

Avg Response Time

10
jobs

Jobs Completed

8
hours

Total Hours Logged

14
years

Years of Experience


Experience

 
NM Consulting Marketing
Marketing & Strategy Consultant
06/2016 - Present
Marketing + strategic leadership, but à la carte. Strategic consulting for small or start-up companies in times of growth or change, including customer research and product development through promotion, for consumer and b2b.
• Recent projects include: re-branding, discovery, and messaging and campaign development; positioning development for tech and consumer good startups; and overall strategic work and marketing leadership in health, tech, legalized cannabis, and regulated products.

Sharecare Marketing
VP/Marketing
02/2011 - 06/2016
Integrated marketing leadership role & primary promotional copywriter/editor for all products, platforms, and apps. Drive all product promotion through email, content and social, optimizing along the way. Led initiatives with the DoD, President’s Council on Fitness, Sports & Nutrition, the Dr. Oz. Show, featured health experts.