Functional Skills

Market Research
Customer Experience
Customer Segmentation
Data Visualization / Reports
Data Collection / Research

Software Skills

Microsoft Office
Tableau
SPSS

Sector Experience

Retail
Telecom
Financial Services
Business Services
Technology
21
years

Years of Experience

6/18

Member Since


Experience

 
Freelance Other
Market Research Consultant
12/2015 - Present
I work for a variety of clients in the US and India. Typical projects include end-to-end design, project management of concept and products tests, and qualitative depth interviewing and analysis projects.

GfK UK Other
Research Director
09/2009 - 07/2015
Client-facing lead on a number of ongoing projects with 7-figure budgets, including:
1. A B2B brand study for a large bank.
2. A global NPS study for a major insurer.
3. An ongoing B2B service measurement program for a leading market data services provider.
Responsibilities spanned research design, analysis and presentations to global clients, plus liaison with internal operational teams and management of project teams. I took an active role in business development.

Stopgap Group Other
Freelancer
01/2006 - 08/2008
Working principally for two clients - Clear Ideas Ltd and GfK UK (where I subsequently became permanent). Specialising in concept testing and segmentation studies.

Research International UK Other
Senior Research Executive
07/2004 - 09/2005
Working in Consumer Division, specializing in concept testing, product/volumetric testing and segmentation.

Buckingham Research Associates Other
Project Manager
11/2001 - 05/2004
A varied role at a small agency, taking on all stages of the research process including operational tasks (programming, data processing) as well as research design and analysis, and client-facing responsibilities. Clients included a major supermarket group and a global snack food manufacturer.