I design and execute comprehensive digital marketing strategies to create awareness of the company's business activities. I am responsible for supervising the department and providing guidance and feedback to other marketing professionals. I am appreciated by management for providing short- and long-term market forecasts and reports by analyzing and interpreting market data. Lastly, I achieve financial objectives by preparing annual budget, sched

I enhanced collections 9% and new donors 20% with 71% brand recognition in territory by leading and guiding seventeen employees in multiple departments. My duties involved motivating team members and developing deeper and more trusting relationships with clients by leading the rebranding and held leadership role in the merger design.
Selected Contribution:
• Increased 20% new donors with 71% brand recognition in primary market

I met organizational set targets by co-defining product line-up and go-to-market strategies. I also played a key role in formulating the vision and executing product-level buying messages and online video platform. My job duties included, utilizing a variety of marketing channels, including direct mail, social media, in-store efforts, employee programs, digital, and special customer events to achieve corporate goals.
Selected Contribution:
• Incre

I brought the HP Concierge service to market with 3x the typical conversion rate. This service is still used today by key HP Accounts to enhance loyalty and experience for their most valuable customers (MVC's). Part of a fantastic international team that identified and quantified competitive threats, created key sell against messages via primary research and addressed infringers. I led the vision, development and implementation of a business intelligence system (PolyVista) across 9 product line