Functional Skills

Project Management
Market Research
Data Modeling
Data Visualization / Reports
Survey Work

Software Skills

Adobe Illustrator
Adobe Photoshop
Microsoft Excel
Microsoft Office
Microsoft PowerPoint
Microsoft Word
Miro
Tableau
Trello
Alteryx

Sector Experience

Retail
Travel & Hospitality
Financial Services
Consumer Goods
Automotive

Languages

English
12
years

Years of Experience

9/21

Member Since


Case Study
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Case Studies

research
Customer insights and advocacy benchmarking in the US retail industry
Retail Survey Work Voice of the Customer
research
Brand portfolio/growth strategy for an alcoholic beverage company
Consumer Goods Market Research Brand Strategy
salesMarketing
Pricing strategy for a packaged meat company
Consumer Goods Pricing Strategy Voice of the Customer Primary Research
corporateStrategyDevelopment
Private equity due diligence on a music technology company
Technology Commercial Due Diligence Operational Due Diligence
research
Market research & go-to-market strategy for a motorhome/RV company
Automotive Market Research Go-to-market Strategy
research
Consumer insights research for an apparel retailer
Retail Survey Work Voice of the Customer
salesMarketing
Brand strategy & positioning research in the US consumer products industry
Consumer Goods Brand Strategy Survey Work Voice of the Customer
research
Consumer insights research for a plastic products company
Consumer Goods Survey Work Voice of the Customer Commercial Due Diligence
research
Consumer insights research on the US & Canadian secondhand retail industry
Retail Voice of the Customer Survey Work
corporateStrategyDevelopment
Venture capital due diligence on a flavor & sensory research company
Business Services Commercial Due Diligence Operational Due Diligence Market Research

Big 3 Consulting (MBB)
Bulge Bracket Investment Banks
Fortune 500
Top Consulting Firms

Experience

 
Secosky Consulting Group Management Consulting
Independent Management & Strategy Consultant; Co-founder & Partner
09/2021 - Present
Deliver high-quality consumer and market insights to consumer-focused companies and investment firms via a customized, cost-efficient independent firm approach; selected projects include (see 'case studies' section for more detail on these projects):

- Consumer insights research for a plastic products company
- Market research & go-to-market strategy for a motorhome/RV company
- Consumer insights research on the US & Canadian secondhand retail industry
- Private equity due diligence on a music technology company
- Consumer insights research for an apparel retailer
- Venture capital due diligence on a flavor & sensory research company

Bain & Co Management Consulting
Practice Manager, Americas Consumer Products Practice
04/2017 - 08/2021
Developed proprietary firm insights, publications, and presentations across a wide range of consumer packaged goods (CPG) and retail topics through a combination of primary and secondary research; selected projects include (see 'case studies' section for more detail on these projects):

- Brand strategy & positioning research in the US consumer products industry
- Customer insights and advocacy benchmarking in the US retail industry

Supported regional and global practice leadership on operational and strategic growth initiatives, such as annual planning/budgeting, partner ratings and reviews, new product development, and new client/sector initiation efforts

Provided case team and client advisory support by sharing ‘best of’ firm experience and industry knowledge

Led end-to-end development and execution of large-scale internal meetings and external client workshops

Managed and coached teams of up to 3 consultants and junior practice team members on a wide array of projects

Yum! Brands Corporate Strategy & Development
Associate Manager, Strategy & Business Analysis
03/2016 - 04/2017
Created strategic communications materials for presentations to internal management, Yum! Brands shareholders and board of directors, key franchisees, and external agencies

Prepared product-specific/category-level supply chain forecasts for $1.5B of annual food and packaging spend

Provided financial analysis and strategic guidance in support of a $250M annual marketing calendar

Bain & Co Management Consulting
Senior Associate Consultant
10/2012 - 09/2015
Analyzed top strategic issues for companies across various industries, using both quantitative and qualitative methods to develop and implement recommendations; selected projects include (see 'case studies' section for more detail on these projects):

-Brand portfolio/growth strategy for an alcoholic beverage company
-Pricing strategy for a packaged meat company

Goldman Sachs Corporate Strategy & Development
Summer Analyst, Technology Divisional Management
05/2011 - 08/2011
Re-engineered internal risk reporting requirements and processes for 1500+ business functions, improving the effectiveness of the division's business continuity planning (BCP) strategy