Led global product and innovation strategy for COVERGIRL, a $1 billion cosmetics brand. Built the global product vision, positioning/benefit strategy and product roadmap. Developed new products from idea to commercialization. Managed overall P&L development and lifecycle management. Led multicultural, African-American and Hispanic, portfolio strategy.

Led long-term growth strategy and integrated marketing for $1 billion beverage brand with $50MM marketing budget. Managed cross-functional team and agency partners to develop brand positioning, launch consumer campaigns and deliver product innovation. Led team to reverse double-digit decline and deliver profitable revenue growth in 2015 - first year of growth in seven years.

Led the development of a new brand/product platform for the Gerber franchise. Responsibilities included product development, business model development, go-to-market strategy, operations analysis, etc.

Seven years at General Mills with jobs across brand management, customer marketing and new product development. Experience across four different categories (kid + adult cereal, refrigerated dough/desserts, yogurt) and multiple consumer targets (Tweens, adults, mom, multicultural, etc).

Product Marketing for internet based services

Marketing banking services to Treasurers and CFO's of Fortune 500 companies