Grew independent consulting practice into a nationally recognized marketing strategy and branding firm. Extensive experience, having worked across industries including automotive, biotech, consumer goods, financial services, healthcare, pharma, luxury goods, publishing, retail, and technology. Work included research, targeting, positioning, segmentation, value proposition development. Have worked as head of marketing, involving strategy development through planning and implementation.

Ran Wilson Sporting Goods Business, NutraSweet and Equal Sweetener businesses and pro bono work for the American Diabetes Association