Joseph Development focuses on biotechnology and pharmaceutical trend analysis and stock price analysis. We accept consulting assignments in the areas of pharmaceutical data marketing, market analysis, new product launch and acquisition analysis. While we take occasional assignments that deal with business strategy and marketing, our core emphasis remains trading.

Focused primarily on leading marketing and new product commercialization.
• Led Azur efforts to success using Database marketing targeted at a niche oncology patient group.
• Led the company from licensing to commercialization of its first product, Azur,
• Responsible for strategic marketing and regulatory work for all nascent A.I. Specialty Healthcare products.
• Spearheaded business development and research activities

Business Unit Head of the Marketing Programs unit of Cardinal Health and President of the Data Services corporation Redwing, a wholly owned company of Cardinal Health. Developed substantial new revenue streams and increased profit growth well in excess of projections; P&L responsibility for over $5B. 10 direct reports

Head of relationship marketing and e-business marketing for the GSK Vaccines portfolio and the Malarone franchise.
• Developed the direct marketing and online marketing strategy for vaccines.
• Utilized a relationship marketing approach to successfully differentiate GSK Vaccines’ products in a highly commoditized marketplace.
• Championed the introduction of new patient data marketing technologies within GSK to more effectively communicate to both patients and physicians.