Sector Experience

Healthcare
Life Sciences & Pharma
40
years

Years of Experience

8/20

Member Since


Experience

 
Kruse Consulting Ltd Marketing
Director
01/2020 - Present
Marketing and stakeholder management consultancy to pharmaceutical and healthcare companies.

Rosemont Pharmaceuticals Marketing
Various Marketing & External Affairs Job titles up to Associate Director Levels
05/2004 - 12/2019
Developed relationships and worked in partnership with the NHS at CCG/ICS level and above. Supported the development of policies and patient pathways to improve the lives of very vulnerable patients. To keep up to date on the rapidly changing health care systems and disseminate this information within the company. Managed key opinion and thought leader and drive beneficial PR and medical education through collaboration. set marketing strategies and implemented tactics.

Kruse Consulting Ltd Marketing
Director
12/1999 - 12/2001
Marketing and regulatory consulting, medical writing and training for the pharmaceutical and healthcare device companies.

SSL International Marketing
Group Marketing Director - Medical Products
12/1996 - 12/1999
Reporting in the Board, headed up a team of 6 including UK and Overseas Marketing, PR, Packaging Design and Customer Service personnel. Looked after Surgical Gloves, Wound Care and Continence Care. Managed £3m+ budget to provide all aspects of global marketing to support he local commercials business units in UK, US, across Europe, South Africa, and Australia. Provided commercial input into new plant acquisition. Launched new products and supported brands including Biogel that was a £120m+ brand

Univar Marketing
Pharmaceutical Business Manager
12/1993 - 12/1995
A chemical distributor specialising in fine chemicals I ran the Pharma Business Unit with 6 direct reports. Product range included pharmaceutical actives, intermediates and excipients supplied to many big companies such as Glaxo. Overall management of £3.2m t/o Pharmaceutical Business Unit: strategic planning, day-to-day running, marketing, selling, pricing policies, stock management, warehousing, distribution, capital expenditure, P&L, etc.


Schering-Plough Sales
Oncology Specialist Representative
12/1990 - 12/1993
Successfully sold state-of-the-art biotechnology drugs. Territory included key London teaching hospitals such as The Hammersmith and Charing Cross.

Knoll Sales
GP Representative
12/1989 - 12/1990
Medical sales representative – successful in the very crowded and competitive anti-hypertension market.

Luxford Advertising Media & Communications
Medical Copywriter
12/1987 - 12/1989
Wrote a wide variety of advertising and promotional materials – journal ads, direct mailings, training materials, product monographs, literature, etc - for many clients.

GSK Marketing
Product Manager, Regulatory Affairs Officer, Toxicologist
12/1980 - 12/1987
A variety of posts progressing from Toxicologist to Drug Registration Officer to Product Manager which gave me a top quality grounding in most aspects of pharmaceutical regulation and marketing.