Sector Experience

Retail
Travel & Hospitality
Media & Entertainment
Technology
31
minutes

Avg Response Time

26
years

Years of Experience

10/18

Member Since


Big 4 Accounting
Top Consulting Firms

Experience

 
The Asman Group, LLC Management Consulting
Managing Principal
11/2017 - Present
Data strategist, consultant, and trusted advisor to executive leadership teams in developing enterprise data strategy roadmaps, building data focused cultures, and driving monetization and innovation

IgnitionOne, Inc. Other
VP, Data Products
01/2016 - 01/2017
Strategy leader and chief stakeholder for all data products and analytics. Owned data product development roadmap for centralizing, productizing, and monetizing data.

Turner Broadcasting / CNN Other
VP, Digital Research & Analytics
01/2012 - 12/2015
Member of CNN Digital’s executive team leading all research, analytics, and qualitative measurement. Product Development and Data Strategy advisor for offerings such as CNN.com, CNN Apps, and Over-the-Top (OTT) applications such as CNNgo.

Moxie, a Publicis Groupe Agency Marketing
VP, Analytics
01/2010 - 01/2012
Moved the Analytics practice beyond campaign reporting to provide clients with deep insight, actionable measurement, optimization and analysis across multi-platform and CRM initiatives.

Aspen Marketing Services (Now Epsilon) Marketing
Group Director, Digital Analytics & Social Media
01/2007 - 01/2010
Built a complete digital analytics and social media practice group from the ground up for the largest privately held marketing services firm in the US, now part of Epsilon.

Web.com, Inc. Corporate Strategy & Development
Director, Online Solutions
01/2004 - 01/2007
Member of the turnaround leadership team and directly involved with the rebranding of a top-tier, publicly traded Internet Services Provider. Defined and led strategy and operations for the company’s eCommerce sales and direct response marketing.

Independent Consultant Management Consulting
Independent Consultant
01/2001 - 01/2004
Worked with major travel and hospitality brands using data to deliver increases in revenue, brand recognition, and customer satisfaction

Deloitte Management Consulting
Technical Manager
01/1997 - 01/2000
Founding member of Deloitte’s eBusiness practice focused on web integration of ERP and CRM systems.