Functional Skills

Investor Relations
Process Design / Re-engineering
Supply Chain Management
Cost Reduction
Brand Strategy

Sector Experience

Healthcare
Life Sciences & Pharma
2
minutes

Avg Response Time

28
years

Years of Experience

6/19

Member Since


Experience

 
JHU and Associates Marketing
Principal
01/2010 - Present
Founded independent consulting firm specializing in advising medical device and pharmaceutical companies on cutting-edge Marketing strategies and tactics.

Partners Healthcare Marketing
Healthcare Reimbursement Consultant
04/2009 - 10/2009
Designed, managed and executed Digital Marketing project to achieve cost-savings of over $8M in less than nine months

Smith & Nephew Endoscopy Marketing
Director of Marketing
02/2006 - 07/2008
Led and managed start-up business focused on Marketing programs and tactics for a high-tech navigation system with capital equipment, medical device control and EMR. Developed, implemented and executed voice of customer research, digital media tactics and B2C programs. Business grew to over $41 in global revenue in under three years

Harvard Business School Marketing
Healthcare Consultant
02/2001 - 12/2005
Co-wrote case studies and published articles for Harvard Business School and Harvard Business Review about chronic healthcare diseases and disabilities and building related Centers of Excellence.

Aspect Medical Systems (now Covidien) Marketing
Sr. Director, Business Development
02/1998 - 05/2000
Assembled and collaborated with key payers/provider/patients/OEMS/KOLs to design DTC media campaigns, research and write White Papers and deliver turnkey marketing programs for surgeons, hospitals, outpatient clinics, nurses and support staff.

Apria Healthcare Group Marketing
VP, Corporate Accounts
07/1992 - 12/1995
Designed and implemented contracts and oversaw operations and profitability for this high-tech and pharmaceutical services provider.