Sector Experience

Retail
Travel & Hospitality
Energy
Technology
Automotive

Languages

English
Mandarin
14
years

Years of Experience

7/15

Member Since


Big 3 Consulting (MBB)
Fortune 500
Top Consulting Firms

Experience

 
RocketFuel Finance
Partner
06/2017 - Present
+ Sourced hundreds of potential deals and invested in 30+ alongside top firms (Andreessen Horowitz, Coinbase, Pantera, Polychain, USV, ZhenFund, etc.)
+ Developed investment thesis based on analysis of technology trends, demographic shifts & industry changes
+ Established network of investors and entrepreneurs throughout Asia and the US
+ Worked closely with portfolio companies on marketing, network design, product development, and recruitment

Voyance Group Management Consulting
Independent Consultant
02/2013 - Present
Select engagements (more on resume):
+ Design thinking & innovation for top 3 Chinese insurance company
+ Due diligence & growth strategy in the food industry
+ Startup incubation, market assessments & due diligence for F500 utility
+ Digital strategy for software BU of F500 commercial real estate company
+ Develop & implement digital transformation for Fortune 10 retailer
+ Data strategy for Fortune 10 retailer
+ Assessment of blockchain logistics implementation & payments opportunities

Sentio Marketing
Head of Revenue
11/2016 - 11/2017
+ Ran BD, marketing, sales, and operations at the most funded hardware Kickstarter ($3M in 30 days), backed by 500 Startups, FuturePlay, FundersClub, SkyChee Ventures, and TSVC
+ Developed and managed partnerships with global telecoms and tech companies on B2B sales
+ Created, produced, and managed Google and Facebook ad campaigns
+ Built support team to serve 20K+ Kickstarter backers and preorder customers & cost only $500/month
+ Received Finalist Awards at Mobile World Congress and SXSW

Airbnb Operations
Growth & Operations
07/2014 - 06/2015
+ Built out Southern California Office and local operations side-by-side with General Manager
+ Developed multi-channel campaigns to generate 5% incremental host growth and led 5 man team in execution; successfully piloted in LA then rolled out around the world
+ Built custom CRM to guide A/B testing and track impact across multiple initiatives
+ Sourced and developed partnerships with large events to drive additional host growth

Project Hyperion Start-Up
Founder
01/2014 - 07/2014
+ Recruited team with MIT, Microsoft, Nvidia, and BMW backgrounds in 2 months
+ Completed proof of concept in 3 months after assembling team

Wilshire Axon Management Consulting
Management Consultant
01/2013 - 12/2013
Select engagement experience:
+ Built & syndicated detailed business case of next generation mobile apps for Major League sports franchises in 12 weeks; worked with cross-functional team of designers and developers to deliver detailed wireframes & specs; received approval, built, and launched two apps in October 2013
+ Developed 100 day & 3 year strategy for Entertainment Conglomerate's entire digital portfolio to generate double digit millions in incremental revenue

Coda Automotive Corporate Strategy & Development
Manager, Corporate Strategy & Business Development
08/2011 - 01/2013
+ Managed all major projects' progress, worked closely with SVPs responsible, and led bi-weekly reviews to the CEO
+ Led 8 member taskforce to search and select key partners for both automotive and energy storage businesses
+ Supported $100M+ of fundraising and managed investor relations
+ Created and managed technology M&A funnel; conducted technical and financial due diligence on acquisition targets
+ Developed warranty programs through financial modeling and technical analysis

McKinsey & Company Management Consulting
Business Analyst
08/2010 - 08/2011
Select engagement experience:
+ Design and launch of new brands to capture $2 billion+ opportunities in 4 years for Top 3 Telecom
+ New technology architecture for $1 billion+ core business at Entertainment Technology Conglomerate
+ Turnaround strategy for underperforming drug launch at International Pharmaceutical Company