Certifications

CPACertified Public Accountant

Sector Experience

Retail
Financial Services
Business Services
Technology
Consumer Goods

Languages

Mandarin
Cantonese
1
jobs

Jobs Completed

28
hours

Total Hours Logged

34
years

Years of Experience

9/16

Member Since


Fortune 500

Experience

 
Ellevest Start-Up
CFO Advisor/Controller
03/2018 - Present
Ellevest is a rapidly growing financial services company that focuses on investing for women and has raised over $70 million.
• Responsible for fully outsourced finance function
• Revenue accounting, accounts payable, cash management, reconciliations, month-end close
• Monthly financial statements
• Budget to actuals reporting, cash flow reporting
• Handle all aspects of annual external independent audits
• Report to COO and President

Signpost Start-Up
VP - Finance
08/2015 - 03/2016
Lead the finance function at the company.
• Built finance function to be fully scalable in rapid growth
• Established and lead budgeting process and monthely reporting for the entire company
• Raised $15 million in convertible debt financing
• Set up accounting function to fully integration GL, AP and reconciliations seamlessly
• Implemented cost controls and materially reduced operating costs
• Lead implementation of new subscription billing/AR platform across the company

ShopKeep Start-Up
VP-Finance
04/2013 - 09/2015
Headed up accounting, financial planning and analysis, admin and real estate planning.
• Raised $25 million in C round and $60 million in D round.
• 100% revenue growth in 2014, total employees 250
• Set up finance function from scratch that enabled company to scale
• Formulate and lead pricing strategies with focus on building Saas MRR
• Focus on churn and increase revenue retention to enhance customer LTV
• Lead company through first ever external audit with unqualified opinion

Paradigm Sports Clubs Start-Up
CEO
06/1995 - 04/2010
Owned and operated three full-service tennis, swim and health clubs.
Financial:
• Doubled memberships to 10,000.
• Increased NOI four-fold.
• Improved operating margin from 20% to 35%.
• Successfully sold clubs for 20X original investment


HSBC Credit Cards Operations
Sr Finance Director
01/1991 - 10/1993
Lead a finance team of 40 people. Financial functions included AR, AP, Accounting, payroll, financial planning and analysis, treasury, card fraud management, credit policy and full HR/admin for 400 employees. Project managed the implementation of first FICO scoring system.

American Express Corporate Strategy & Development
CFO - Taiwan
01/1984 - 12/1990
Positions held at Amex included:
Regional Controller - Asia
Finance Director - Personal Financial Services
Regional Director of Planning - Asia, Pacific, Australia