Functional Skills

Go-to-market Strategy

Software Skills

Microsoft Office
Microsoft Project

Sector Experience

Healthcare
Consumer Goods
Life Sciences & Pharma
22
years

Years of Experience

7/21

Member Since

Experience

 
15 East Media Product Management / Strategy
Senior Director Strategy and Engagement
12/2020 - Present
Provided public relations, positioning, and marketing strategy for firms specializing in natural hair care, food/beverage, and lifestyle spaces on a freelance basis.
Nice Pak Product Management / Strategy
Marketing Director
10/2013 - 12/2020
Head of Surface cleaning portfolio offering top US retailers (Costco, Target, Walmart, etc) PL and branded cleaning products. Led market strategy, innovation planning, and EPA Regulatory strategy.
Novartis Consumer Healthcare Corporate Strategy & Development
Senior Brand Manager
07/2011 - 08/2013
US lead for white space innovation and Global market feasibility stategy
Pinnacle Foods Product Management / Strategy
Brand Manager
07/2007 - 07/2011
Brand lead for canned meat and frozen seafood portfolios. Led market strategy, innovation planning and creative agency design.
Cadbury Schweppes Product Management / Strategy
Associate Innovation Manager
07/2006 - 07/2007
Innovation lead for new Snapple products
Pfizer Consumer Healthcare Product Management / Strategy
Associate Brand Manager
07/2002 - 06/2006
Marketing Associate for Listerine and Neosporin Brand. Led forecasting, advertising, package design and research efforts.