Case Studies

Learn how Clients use Graphite to fill critical talent gaps

Jesse Pujji

Co-Founder and CEO


Ampush, a leading marketing technology company needed help with raising a $15M growth equity round after bootstrapping for several years to $20M of revenue and profitability. They needed a strong finance person to lead all capital raising efforts, including financial modeling, preparation of investor materials, and management of a competitive fundraising process. They did not have the bandwidth or in-house expertise to perform the work required.

Graphite Solution

Ampush posted their role on Graphite and were introduced to Neel B., a former Bain consultant and Harvard Business School graduate with 4+ years of private equity experience. Neel worked closely with the founders and board for six months and led the entire capital raise, resulting in a successful $15M investment from Red Ventures.


Neel was instrumental in helping us evaluate strategic options which ultimately resulted in a successful strategic investment / partnership with Red Ventures. Neel is uniquely suited to be successful in this role. He can think at the highest strategic level but also rolls his sleeves up to build the materials. That end to end nature is not only rare but also critical for a scrappy growth company looking to raise money or review strategic options. He's also a good guy and acted as a member of the team which isn't normal for "consultants." Highly recommend him!
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